The most important word in many applications in the Viscom field is and remains: Attention! Our work should be seen, stand out, catch the eye. We have a message, but we also need to reach out for it. So we also need media that lives up to this demand.
That’s why metallized films are a rapidly growing segment. Of course, this also includes films that have a hologram effect. The effect of slight color changes is especially popular.
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